무슨 발표인가

• 생산등급 생성AI·에이전트 AI 운영화
• 커머스·고객경험 파트너십
• AWS 플랫폼 기반

원문 (영어)

Multi-year agreement deepens WPP Enterprise Solutions' role as a specialist commerce and customer experience partner helping enterprise brands operationalize production-grade generative and agentic AI on AWS.

원문: Amazon Press Center (AWS) — "WPP Enterprise Solutions Signs Strategic Collaboration Agreement with AWS to Operationalize Agentic AI for Leading Brands" (2026-06-18) 공식 원문: https://press.aboutamazon.com/aws/2026/6/wpp-enterprise-solutions-signs-strategic-collaboration-agreement-with-aws-to-operationalize-agentic-ai-for-leading-brands